Global mobile phone market by the negative impact of economic crisis, in 2009 the global mobile phone shipments will fall 8.3% (IDC projected data), and intelligent mobile phone market contrarian expansion, in 2009 global smart mobile phone shipments will rise by 6% -11% (iSuppli expected data). Admoc from another set of data shows that: iPhone OS operating system in the global mobile OS market share by half a year ago to 4% growth in February 2009 to 33% of Symbian’s market share in the same period fell 64 percent from 43 %, Windows Mobile market share from 13% to 7%. The same report also revealed that G1 the first Android mobile phone market at 3 months after the United States smartphone market share of 5%.

Exclaimed the industry: the decline of the Nokia Terminal king! The decline of Motorola’s mobile phone industry are important, but the decline of the Nokia mobile Internet industry event. By Sony Ericsson, Motorola, Samsung and LG of the attack, which is Mobile Jianghu; Nokia by Apple and Google’s attack, it is mobile Internet arena. Only this way can we explain why Apple and Google as a mobile top recruits quickly.

Apple’s success: look out of Terminal Terminal

iPod does not lie in the carried on triumph of the iPod, but iTunes, iPhone does not lie in the carried on triumph of the iPhone, but iTunes, portable me, app warehouse and other services and applications. iPod and iPhone yield are outstanding, but only as a leaning over purpose, the triumph of wares research to perform the wants of innovative writing. Nokia and other conventional manufacturers like to ensnare up, but in addition at wares research and service research efforts of these two characteristics of pain. Telecom Consulting Derui consider, OS is the key.

Product innovation in the industry think, iPhone user experience because of the near perfect, because it is a comprehensive software and hardware terminal from the apple have to master in order to master the hardware OS authorize production. Windows mobile master license and authorization compared to hardware manufacturers have the authority to achieve the perfect hardware and software co-ordination, the advantages of both sides are playing to the limit, so as to product innovation provides a great deal of room.

Innovation in the service, iTunes, Mobile me as well as the iPhone’s app shop, etc. Services are founded on the murdered OS development, and through an open SDK to command the right to reconsider submissions, which play a third-party developers can furthermore churning of concepts Application denied. Audit apps for the wholesome development of the app shop is very essential to flaunt open on google at this issue is furthermore unambiguous. apple crop mastered the OS, on the ownership of the autonomy of service discovery, or creative genius furthermore need to depart the hands of others.

Nokia’s dilemma: looking frontwards to the expansion of service environs

Nokia is an awkward role. On the one hand, as the terminal area of the king, has an enviable customer base; On the other hand, the field in the terminal instead of a strong market position allows operators to a high degree of vigilance. Objectively evaluate, Nokia’s user base is only reflected in the stock, in increments, in particular, smart mobile phone users, the poor performance. In addition, Nokia is also the weakness of the user control: control from the physical point of view, until recently a wholly-owned Nokia to buy Symbian, Nokia’s only complete control of the operating system, from the point of view of locus of control, users of Nokia’s image in the eyes at more is a manufacturer, and do not represent a culture, brand loyalty concerns exist.

Early in 2006, according to Nokia from the “Services and Software” to “terminal equipment R & D and manufacturing” to “market operator” means the value chain into its business sector, and to “services and software” as the strategic focus, and subsequently carried out a large number of acquisitions to complement its mobile Internet services and the accumulation of applications. However, the performance of their markets, these efforts seem to be the strong impact of the iPhone was routed. Symbian’s bloated and cumbersome verification are the main factors, in fact, because of the reasons for the operating system, the existing mobile phone can not access a lot of Nokia OVI Store. Another reason is that Nokia in the mobile Internet the most developed in Japan, South Korea and the United States market share is very limited, although the specific reasons vary, but operators are one of the key customization. Operators resulted in the vigilance of Nokia Nokia’s influence only exist in some countries in Western Europe and emerging markets.

With the iPhone’s rapid increase in market position, operators may be aware of the iPhone’s reliance, therefore, opportunities exist Nokia, the premise is still in its product innovation and service innovation. Nokia 5800 from the performance at the North American market, the Nokia products at required a lot of improvements, service developments in the field can look forward to.

Internet forces: the market into the terminal

Google is a exceptional role. Can not be disregarded is the mighty programs Google R & D capability, computing assets and the Internet in the customary localities of the tentacles everywhere. OS and other wireless telephone proprietors do not like, android market’s direct target is to quickly enhance the competitiveness of the android functioning scheme, other than to deal living OS users shop their applications. Therefore, Google does not get any programs sales revenue. The Android stage will be the supreme aim of the wireless eco-web, and the accumulation of its Internet assets transplant, accomplish development in the next decade. In supplement, Android wireless OS is only as a beginning issue, the supreme aim is to become a PC and wireless apparatus, encompassing all gear, encompassing a unified platform.

Although there is no evidence that Google participated in the hardware design, but its UI design capabilities rival Apple can, therefore, android mobile phone is worth looking forward to the product innovation. Innovation in the service, Google Mobile Internet and necessary attention to the difference between the Internet, much remains to be not only to Internet applications and services transplantation.

In supplement, Microsoft’s wireless OS in the locality of the rudimentary elongation of the PC Windows enterprise model. As a service discovery, Microsoft presented the apple crop hold Windows Market for Mobile. Telecom Derui good recommendations does not: First of all, its major support HTC bivouac google and apple crop are evolving close partners, Microsoft’s proficiency to negotiate; Secondly, WM market share and built up over the years has been the iPhone wireless submissions after rest, there is no benefit to talk first.

Terminal from the prevailing development, substantially seize the portable running procedure portable terminals are the only way to declare, is the only way to assure that the customer experience.

Global portable handset market by the opposing consequence of monetary critical purpose, in 2009 the worldwide portable handset shipments will plunge 8.3% (IDC projected data), and educated portable handset market contrarian expansion, in 2009 worldwide brainy portable handset shipments will get higher by 6% -11% (iSuppli looked frontwards to data). Admoc from another set of written knowledge presentations that: iPhone OS running procedure in the worldwide portable OS market share by half a year in the past to 4% expansion in February 2009 to 33% of Symbian’s market share in the matching interval plunged 64 out of 100 from 43 %, Windows Mobile market share from 13% to 7%. The matching report in addition uncovered that G1 the first Android portable handset market at 3 months after the United States smartphone market share of 5%.

Exclaimed the industry: the descent of the Nokia Terminal king! The descent of Motorola’s portable handset development are valued, but the descent of the Nokia portable Internet development event. By Sony Ericsson, Motorola, Samsung and LG of the assault, which is Mobile Jianghu; Nokia by Apple and Google’s assault, it is portable Internet arena. Only this way can we clarify why Apple and Google as a portable apex new personnel quickly.

Apple’s success: gaze out of Terminal Terminal

iPod does not lie in the carried on triumph of the iPod, but iTunes, iPhone does not lie in the carried on triumph of the iPhone, but iTunes, portable me, app warehouse and other services and applications. iPod and iPhone yield are outstanding, but only as a leaning over purpose, the triumph of wares research to perform the wants of innovative writing. Nokia and other conventional manufacturers like to ensnare up, but in addition at wares research and service research efforts of these two characteristics of pain. Telecom Consulting Derui consider, OS is the key.

Product discovery in the commerce believe, iPhone client know-how because of the beside flawless, because it is a comprehensive programs and hardware fatal from the apple crop have to expert in alignment to expert the hardware OS authorize production. Windows wireless expert permit and authorization contrasted to hardware manufacturers have the administration to accomplish the flawless hardware and programs co-ordination, the benefits of both edges are playing to the limit, so as to merchandise discovery presents a large deal of room.

Innovation in the service, iTunes, Mobile me as well as the iPhone’s app shop, etc. Services are founded on the murdered OS development, and through an open SDK to command the right to reconsider submissions, which play a third-party developers can furthermore churning of concepts Application denied. Audit apps for the wholesome development of the app shop is very essential to flaunt open on google at this issue is furthermore unambiguous. apple crop mastered the OS, on the ownership of the autonomy of service discovery, or creative genius furthermore need to depart the hands of others.

Nokia’s dilemma: looking frontwards to the expansion of service environs

Nokia is an inapt role. On the one hand, as the fatal locality of the monarch, has an enviable clientele base; On the other hand, the area in the fatal rather than of a powerful market place permits operators to a high degree of vigilance. Objectively assess, Nokia’s client groundwork is only echoed in the supply, in increments, in specific, intelligent wireless telephone users, the poor performance. In supplement, Nokia is furthermore the flaw of the client control: command from the personal issue of outlook, until lately a wholly-owned Nokia to purchase Symbian, Nokia’s only entire command of the functioning scheme, from the issue of outlook of locus of command, users of Nokia’s likeness in the eyes at more is a constructor, and do not comprise a heritage, emblem commitment anxieties exist.

Early in 2006, according to Nokia from the “Services and Software” to “terminal equipment R & D and manufacturing” to “market operator” means the value chain into its business sector, and to “services and software” as the strategic focus, and subsequently carried out a large number of acquisitions to complement its mobile Internet services and the accumulation of applications. However, the performance of their markets, these efforts seem to be the strong impact of the iPhone was routed. Symbian’s bloated and cumbersome verification are the main factors, in fact, because of the reasons for the operating system, the existing mobile phone can not access a lot of Nokia OVI Store. Another reason is that Nokia in the mobile Internet the most developed in Japan, South Korea and the United States market share is very limited, although the specific reasons vary, but operators are one of the key customization. Operators resulted in the vigilance of Nokia Nokia’s influence only exist in some countries in Western Europe and emerging markets.

With the iPhone’s fast boost in market place, operators may be cognizant of the iPhone’s reliance, thus, possibilities live Nokia, the premise is still in its merchandise discovery and service innovation. Nokia 5800 from the presentation at the North American market, the Nokia goods at needed many of improvements, service expansion in the area can gaze ahead to.

Internet forces: the market into the terminal

Google is a exceptional role. Can not be disregarded is the mighty programs Google R & D capability, computing assets and the Internet in the customary localities of the tentacles everywhere. OS and other wireless telephone proprietors do not like, android market’s direct target is to quickly enhance the competitiveness of the android functioning scheme, other than to deal living OS users shop their applications. Therefore, Google does not get any programs sales revenue. The Android stage will be the supreme aim of the wireless eco-web, and the accumulation of its Internet assets transplant, accomplish development in the next decade. In supplement, Android wireless OS is only as a beginning issue, the supreme aim is to become a PC and wireless apparatus, encompassing all gear, encompassing a unified platform.

Although there is no established items that Google joined in the hardware create, but its UI create capabilities foe Apple can, consequently, android portable handset is worth looking frontwards to the wares innovation. Innovation in the service, Google Mobile Internet and needed alertness to the divergence between the Internet, much stays to be not only to Internet requests for paid job and services transplantation.

In augmentation, Microsoft’s portable OS in the environs of the minimal widening of the PC Windows enterprise model. As a service research, Microsoft ushered in the crunchy yield retain Windows Market for Mobile. Telecom Derui good suggestions does not: First of all, its principle support HTC housing in collapsible shelters google and crunchy yield are turning into close partners, Microsoft’s skills to negotiate; Secondly, WM market share and amassed over the years has been the iPhone portable requests for paid job past unwind, there is no superiority to chat first.

Terminal from the current development, firmly grasp the mobile operating system mobile terminals are the only way to say, is the only way to ensure that the user experience.