April 30, 2009
Autodesk force to help “design” their own Chinese vehicle emblem
2009 Shanghai International Motor Show held, China’s auto sector, another annual event – “2009 Autodesk Designers Night” held in Shanghai today. The theme of “design? Dream of” the elite event of the car designers from the world’s largest two-dimensional, three-dimensional digital design and engineering software company Autodesk (Autodesk Inc.) Host. The first high-level work Autodesk Automotive Group, Shanghai Automotive Group, Dongfeng Automobile manufacturers and other well-known chief designer, and from Shanghai Volkswagen, Shanghai GM, Beijing Hyundai, Beiqi Futian, Guangzhou Automobile, Changan Ford and other vehicle and auto parts enterprises, more than the design of an elite gathered to share the most advanced digital solutions for high-performance car design to convey the success of design experience, and exchange and to enhance the autonomy of design capability to create their own brands in China’s automotive industry practice and prospects.
Autodesk’s vehicles and parts design solutions are BMW, Audi, Volkswagen, Toyota, General Motors, Ford, Nissan, Hyundai Motor and other vehicle brands and Bosch, Delphi, Faurecia and other well-known auto parts widely used by manufacturers, the classic application of models, including Porsche Carrera, Volvo XC90, Audi Q7, Land Rover, etc.; and in China, Autodesk has been extensively involved in the FAW, SAIC, Beiqi, Canton gas, Dongfeng, Geely, Chery and other enterprises own brand of R & D design models and small series of lights, Johnson seat manufacturers of parts and components, such as product design, its application model, including Roewe 550, Buick Riviera, as well as Dongfeng Fengshen such as concept cars. It can be said that the number of Autodesk design of automotive solutions, services and training are helping to enhance the design of China’s auto industry and independent research and development capabilities.
Autodesk’s worldwide vice head, Greater China, Mr. Wang Chunwen head said: “Every designer like to give the motor vehicle to the photograph of the eternal. Autodesk result for designers is to bring ahead timeless hand and eye, to help them from the weighty manual task, the more vitality for creative thoughts in rank to more classic create achievements. Autodesk’s consignment to the Chinese automotive development and designers to work concurrently to tempo up China’s auto brand labels to bring ahead their own method . ”
According to Autodesk fabricating development in China Wai-hung, chief director of way of life, the Autodesk digital create results for automotive vehicles and elements included by the fundamental thought of create, mechanical apparatus create, supported on Moldflow create verification and optimization as well as create written knowledge organisation context, is the industry’s most whole create solution. Digital create results to encourage and promptly ensnare the designer’s creative inspiration, to fortify the divergent collaboration between the create assembly, so would like to Yue-ran out of the create of a comprehensive create to enhance the scope for of their own brand labels and goods produced efficiency.
SAIC Roewe 550 has presided over the design of the Shanghai Automotive Group Co., Ltd. Design Technology Center Director Mr. Ma Zhengkun believe that the growing Chinese automotive design into the forefront of the world, we must practice and perfect the design process of digital development. Creativity and inspiration to efficiently communicate only with the innovative combination of design platform can be a real reality. He said that “thanks to Autodesk design solutions for the digital process, the designers SAIC fully open ideas, and ultimately efficient completion of this Roewe 550, known as’ D5 number of full-time cars’ models . ”
Dongfeng will see the design of the first own brand of passenger cars, “Aeolus,” the Dongfeng Motor Corporation design director of Technology Center Mr. Zheng Sulin that Chinese designers need a clear understanding of their faith, and not blindly follow. We should learn from the international automotive brand of advanced design concepts, but also reflected China’s goal of customer demand and the use of aesthetic taste. He said that the design of digital work environment, automotive designers can often feel “a creative design based on happiness.”
Auto Body Technology Center Department of Li bind nan method room on the localized conceive and worldwide matters of his own views. China’s first vehicle as the birthplace of FAW Group in the past half a 100 years has been pledged to the conceive of the Chinese persons for their vehicles. In his outlook, the conceive of Autodesk answers help FAW shortened merchandise development circuits, accelerate the accomplishment of a new market, therefore enhancing the competitiveness of FAW.
Activities at the view, an authorized broadcast Autodesk Autodesk Alias and Autodesk Showcase Series of the newest type of programs goods in 2010 and illustrated the preliminary conceive, three-dimensional modeling, as well as amendments to A-class exterior rendering visualization of a entire digital conceive flow. Autodesk Alias Design Software in the automotive commerce long relished a good status with the notion of the conceive method through the Sketch of two-dimensional, three-dimensional exterior modeling, as well as the creation of A-level functions; Autodesk Showcase and very shrewd visualization of the mighty effect of designers relish . The view furthermore illustrates Autodesk’s international foremost in artificial molding Moldflow Design Optimization programs solutions.
It is understood that Autodesk’s two-dimensional, three-dimensional design products and solutions in the world and China, including manufacturing, construction, infrastructure construction, and media and entertainment industry and other fields of design and engineering of the most widely used. China’s auto industry as an annual event designed, “autodesk auto designers Night” has been held four times, the automotive industry in China has a wide-ranging implications.
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